Shortened URLs are the Web's Desktop Shortcuts
Just Realized Shortened URLs are Just the Web’s Desktop Shortcuts!
Really. To get to something on your computer, you could click that desktop shortcut and skip following the program or file’s real filepath. The horrendous “C:\Documents\Name\Folder\Brand\Program.exe” is made into a pretty graphic. Nice.
I think sites like is.gd, bit.ly, digg.com or infamous tinyURL.com perform the equivalent time-saving function as desktop icons. A quick link. Except the Web’s version of the shortcut is more social. Meant to be shared. Copied. Pasted. Forwarded.
What do you think? Analogy fit?
Glenn Friesen is a faculty member at Santa Barbara Business College. He has a passion for SEO, marketing, digital culture, international business, and wine. Follow his work at http://twitter.com/glennisaac
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