David and Glenn – mid-1980’s Alaska

glenn and david puffins David and Glenn   mid 1980s Alaska

WordPress; Curiosity; Google, Kansas

A week of interesting news, life, and creation. Wordpress went real-time. Scott Adams wrote of Curiosity. The moon has water. A town is being renamed Google. What a wonderful world!

Data as Sound: NYTimes Sonification of Winter Olympics Results from information aesthetics

Topeka, Kansas Is Now Google, Kansas from Google Blogoscoped by Roger Browne

WordPress Goes Real-Time With PubSubHubbub from Mashable! by Amy-Mae Elliott

Curiosity from Dilbert.com Blog

Huge Garbage Patch Found in Atlantic Too from National Geographic News

How the earthquake in Chile could change Earth’s axis from Scientific American

Roadmap: Make Your Corporate Websites Relevant by Integrating Facebook, Google, MySpace, LinkedIn, or Twitter from Web Strategy by Jeremiah

Price Points from chrisbrogan.com

Return to the California Central Coast

Things have been going well in 2010, due in a large way to my return to the beautiful, natural Central Coast. Though I love Long Beach, and City life, I’ve realized that having a coffee shop beneath my apartment doesn’t outweigh the stressors of city life (homeless people asking for money and cigarettes, noise 24/7). Truly, the beauty of the Central Coast just can’t be beat.

The beaches and clean water. I go cave-swimming off Avila often, and just enjoy the view from Shell Beach when I can.
Sunset from the Cliffs of Shell Beach
Sunset from the Cliffs of Shell Beach
pismo afternoon blue
Sunset at Pismo Beach Pier

Moved near Huasna in Arroyo Grande. Enjoying every moment of the rustic scenery.
Bikers iin Arroyo Grande CA
Huasna School

Elephant Seals near San Simeon.
2 of 3 Male Northern Elephant Seal (M. angustirostris) at Piedras Blancas, San Simeon, CA 06 Dec 2009.

Monarch Butterfly Nesting Grounds Near Grover Beach.
Monarch Butterlies

Ok. Now to drive home. Aah, relaxation!

Required Reading for Web Professionals – February

Google changes it’s search algorithm more than 200 times a year. Your blog changes its content every day. You must stay on top of the game. Do so by reading these:

4 Terrific Tools for Creating Business Web Forms
via Mashable! by Matt Silverman on 2/17/10

Killer Google AdWords Guide for Affiliates
via SEO Book.com – Learn. Rank. Dominate. by Aaron Wall on 2/16/10

Comparing SEO Business Models
via SEO Book.com – Learn. Rank. Dominate. by Aaron Wall on 2/16/10

3 Simple Tips for Effortless Writing
via Write to Done by Mary Jaksch on 1/21/10

Build Ecosystems for Your Content
via chrisbrogan.com by chrisbrogan on 2/11/10

A Step by Step 15 Minute SEO Audit (A Sample from SEO Secrets)
via SEOmoz Daily SEO Blog by Danny Dover on 2/10/10

Poll: 60% of Google AdSense Publishers Say Earnings Down
via Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz) on 2/17/10

Maximizing ROI: The Wrong Game
via Search Engine Land: News About Search Engines & Search Marketing by George Michie on 2/15/10

Marketing in 2010

One of the best overhauls of the current Marketing era, and how it’s changing even more in 2010 is available from Conversation Agent.

I particularly like the statement from Jason Baer at Convince and Convert:

The real-time Web makes everything marketing’s responsibility [... putting] marketing at the center of day-to-day corporate existence in a way it has never been historically. Operational shortcomings, customer service snafus, financial mishaps, R&D blunders, CEO peccadilloes. It all has the potential to bubble up in the real-time Web, and therefore it all impacts marketing.

Thus, we’ll see marketing as the binding agent that brings disparate corporate departments together to create crossfunctional teams. The real-time Web forces collaboration, with marketing as the quarterback.

I absolutely agree.

Tell everyone you know about this document. You could start by sharing a link to this page with one of the social media options below. :) Or link directly to the PDF, or through Conversation Agent.

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GFI put my initials here so you'd always remember this website.